We've made it onto Secret London's list of six gorgeous London florists they can't stop Instagramming — and we couldn't be more delighted. Even if their write-up did suggest our flowers might require a week of beans on toast to justify.
Their verdict? One look at our shop interior and you'll be debating whether skipping the commute and living on budget suppers might be worth it, in exchange for a bunch of our blooms. We think that's a compliment.
Worth Every Penny
We won't pretend our flowers are cheap — they're not. They're grown with care, selected for quality, and arranged by expert florists who have spent years perfecting their craft. When you buy from Pulbrook & Gould, you're not just buying flowers. You're buying something that has been thought about, handled with skill, and presented beautifully — from our South Kensington studio to your door.
As Secret London noted, our shop interior alone is worth a visit. But if you can't make it to South Kensington in person, our full range is available online with delivery across London and the UK.
Our South Kensington Flower Shop
Pulbrook & Gould has been a fixture of London's luxury floral scene since 1956. Our South Kensington studio is a destination in its own right — a beautifully curated space where seasonal blooms are arranged daily and every visit feels like a small luxury. Come and see us, or browse our collections online.
Shop Our Collections
From pink peonies and roses to hand-tied tulips, jasmine, and statement seasonal arrangements, our range changes with the seasons and always reflects the very best of what's in bloom. Order online for delivery across London and the UK — beans on toast optional.
Please note: Pulbrook & Gould has since relocated. Our studio is now based at 65 Gloucester Road, South Kensington, London SW7 4PE.