We're delighted to have been featured in London City Directory's guide to the best florists in London — a curated round-up of the capital's most trusted names for anyone looking for flowers that are truly worth sending.
With so many florists to choose from in a city like London, guides like this help people find the ones that consistently deliver quality, artistry, and service. We're proud to be counted among them.
A London Florist Since 1956
Pulbrook & Gould was founded in 1956 by Susan, Lady Pulbrook and Rosamund Gould — two women captivated by the beauty of the English country garden, who set out to bring that beauty to London. Nearly seventy years later, it's a vision that still shapes everything we do.
Our arrangements are seasonal, considered, and rooted in the tradition of British floristry. We favour abundant, natural-looking designs that feel as though they've been gathered from a garden rather than assembled — generous, textured, and full of life.
Visit Us in South Kensington
Our shop and studio is based at 65 Gloucester Road, South Kensington, London SW7 4PE. Every order is hand-arranged by our expert florists, using the finest blooms available and presented in our signature packaging. Whether you pop in for a hand-tied bouquet or speak to our team about a bespoke commission, we're always happy to help.
Luxury Flower Delivery Across London
We offer luxury flower delivery across London and the UK, with same-day delivery available — so whether you've planned ahead or need something beautiful at short notice, we have you covered.
Shop Our Signature Collection
Explore our signature collection of luxury bouquets, hatbox arrangements, and floral gifts. For birthdays, anniversaries, sympathy, or simply because — Pulbrook & Gould has something worth giving.